You’re an owner business running your Shopify store, and researching the solution to improve conversion rates and build trust. Social proof apps can also help your store by including product demo reviews – leading to increased sales. In this article, I’ll showcase 8 Social Proof apps for your Shopify store in 2024, known for their multifunction, ease of use, and cost-effectiveness.
What is Shopify social proof?
Social proof on Shopify refers to the use of various elements such as customer reviews, testimonials, social media mentions, and other forms of user-generated content.
Nowadays, 93% of users say online reviews impacted their buying decisions, and 80% of shoppers trust reviews from other buyers.
So, these social proof elements show that others had positive experiences with the brand or its offerings, ultimately influencing purchasing decisions. Besides, social proof apps for Shopify typically provide tools and features to integrate and showcase these elements effectively on the store’s website.
Why Shopify Social Proofs are Important for Your E-commerce Store?
Because it contains various elements that impact customer purchasing needs
Trust Building: Social proof, such as customer reviews and testimonials, demonstrates that others have had positive experiences with your products or services. This builds trust with new visitors who may be hesitant to purchase from an unfamiliar store.
Influence on Purchasing Decisions: When shoppers see that others have bought and endorsed your products, it influences their own purchasing decisions positively. Social proof acts as a recommendation, making it more likely for visitors to convert into customers.
Increased Conversions: By prominently displaying social proof on your Shopify store, you can increase conversion rates. Positive feedback from previous customers reassures potential buyers and encourages them to complete their purchase.
Enhanced Brand Reputation: A strong presence of social proof signals to potential customers that your brand is reputable and trustworthy. This positive perception can lead to loyal customers and positive referrals by applying social proof in marketing.
Competitive Advantage: In a competitive e-commerce landscape, social proof sets your Shopify store apart from others. Highlighting positive reviews and user-generated content can attract more customers and differentiate your brand.
Learn More: Top 30 Social Proof Examples in Marketing
Best Shopify Social Proof Apps for 2024
1. Trustify
Shopify stars: 4.9
Trustify: Product Reviews+Amazon Reviews empowers your product reviews to convert potential customers into buyers by seamlessly importing reviews from platforms like Amazon and AliExpress and collecting video reviews from YouTube and TikTok. With optimized speed-loading and Google review snippets, Trustify offers effortless migration of reviews via CSV files and customizable widgets with advanced settings and personal support.
Key features:
- Integrate product reviews from various sources: AliExpress, Amazon, and social media into your website.
- Collect social proofs through diverse media: photos, TikTok, and YouTube videos.
- Automated follow-up campaigns gather feedback from customers via email requests.
- Optimize Google search visibility with review-rich snippets and integrate review popups.
- Offer versatile display options and ways to collect reviews, alongside SEO tools and performance monitoring for website optimization and traffic analysis.
Pros:
- The app facilitates the seamless importation of user-generated content (UGC) and reviews, saving time and effort for store owners
- By incorporating user-generated content, the app helps in building social proof and fostering trust and credibility among potential customers
- Trustify allows importing reviews from various platforms, expanding the range of feedback and increasing trustworthiness
- Store owners can customize the display of imported reviews to align with their brand aesthetic and preferences, ensuring a cohesive and appealing presentation
- User-generated content can contribute to better search engine optimization (SEO), potentially increasing visibility and driving more organic traffic to the store
- UGC encourages customer engagement and interaction, leading to increased user involvement and loyalty.
- Affordable price with useful features
Cons:
- No significant cons evaluated
Pricing:
- 7 – DAY FREE TRIAL: Trustify provides Unlimited review requests, show unlimited reviews per product, import 10 Ali reviews per product, TikTok, Youtube video reviews, Google snippet, Support 24/7
- Premium plan: $4.90/ month, provides unlimited order requests, import reviews from AliExpress/Amazon/CSV, show unlimited reviews per product, full widget setting, reply reviews
- Unlimited plan: $ 8.99/ moth, provides review popups, import reviews from Facebook, group product, unlimited order requests, photo review requests
2. Judge.me
Shopify stars: 5.0
Judge.me Product Reviews, developed by Judge.me, is a highly regarded application renowned for gathering and presenting product reviews through an intuitive interface, extensive customization features, and an inclusive free plan. It’s known for its customizable review widgets and effortless integration with Shopify, making it an outstanding tool for increasing reputation and driving sales growth.
Key features:
- Offer unlimited email requests for reviews, allowing users to include photos, videos, and in-email review forms.
- Provides various display options such as star ratings, store and product reviews, trust badges, and reviews carousel.
- Share reviews on social media platforms like Facebook, Instagram, Twitter, as well as through rich snippets and Google Shopping.
- Engage reviewers with features like Q&A, coupons, and email marketing integrations
- Seamless Shopify integration syncs reviews, diverse review collections and provides SEO tools for monitoring performance
Pros:
- Easy to use and seamlessly integrates with Shopify
- Supports different review formats, including photos and videos.
- Allows customization for how reviews are shown
- Connects well with social media for driving traffic
- Improves search visibility with SEO-friendly features
- Responsive customer support
- Users highly value its extensive features and quick customer service
Cons:
- No notable cons evaluated
Pricing:
- FOREVER FREE: Provides unlimited review requests, photos & videos, carousel themes, in-email reviews, curated reviews, shop syndication, SEO snippets, manual social push.
- AWESOME: $15/month, provides site reviews, an All Reviews Page, Q&A, custom forms, coupons, product groups, cross-shop syndication, meta syndication, Google Shopping, no branding.
3. Fera
Shopify stars: 4.9
Fera Product Reviews is a comprehensive product review app designed to enhance and expand your store’s customer reviews, including photos and videos. It seamlessly showcases reviews while preserving your brand’s aesthetics and imports reviews from major platforms like Google, AliExpress, and Amazon. Additionally, Fera automates review requests, ensuring a steady flow of feedback, and offers extensive customization for effortless presentation and business growth.
Key features:
- Import and sync product feedback from leading platforms like Amazon, Etsy, AliExpress, and Google, among others.
- Adjust the appearance of your product review widget to seamlessly blend with the visual identity of your website.
- Showcase product evaluations and star ratings within Google Search and Google Shopping outcomes.
- Send automated post-purchase emails soliciting reviews, including options for customers to submit photo and video testimonials.
- Encourage customer feedback by offering rewards such as discounts, loyalty points, or cash-back incentives.
Pros:
- A complimentary plan is advantageous for new enterprises.
- Numerous widgets are available to aid in showcasing social proof, such as:
- Product review widgets
- Photo and video review galleries
- Testimonial carousels
- The process of downloading and setting up is straightforward.
- Their content is devoid of any branding.
- They provide excellent customer support and are easily accessible in case of issues
Cons:
- Creating your customized content can be challenging if you’re not familiar with the process
Pricing:
- Free: provides unlimited review imports, 10 order review requests sent/month, 10mb photo/video review storage, SEO snippets, star rating in email
- Start up: $9/month, provides everything in Free +, 100 order review requests sent/mo, 100mb photo/video review storage, basic widget customization.
- Small: $29/month, provides everything in Startup +, 1,000 order review requests sent/month, custom email domain, product groups, intermediate widget customization
- Medium: $99/month, provides everything in Small +, 10,000 order review requests sent/month, 10gb photo/video review storage, multi-store Sync, advanced customization
4. Sales Pop up Conversion Pro
Shopify stars: 4.8
Sales Popup Conversion Pro generates a sense of urgency and enables you to display recent purchases to your website visitors. It establishes social proof and credibility through trust badges for new store visitors. Additionally, this app minimizes obstacles by offering a quick view of products in the store. Features simplify managing and controlling all your marketing endeavors while tracking campaign performance couldn’t be simpler.
Key feature:
- Sales Pop-up enhances sales and fosters trust
- Sold Counter sparks curiosity among customers and enhances sales
- Countdown Timer creates urgency among users and expedites the sales process
- Quick Views accompanied by trust badges to cultivate trust and social proof
- Stock Countdown and announcement bar encourage visitors to make immediate purchases
Pros:
- Easy to set up and operate
- Extremely user-friendly app
Cons:
- Editing the popup and its content is difficult.
- Displeased with the default language “Tim in America purchase a Sports Shoes”; it doesn’t reflect the correct number and uses “purchased” instead of “purchase a”. Proper grammar is crucial for building trust!
Pricing:
- Free: boosted revenue limits applicable, unlimited impressions, 24/7 live chat support, sales notification, countdown timer, sold counter
- Pro: $4.99/month, provides unlimited impression, 24/7 live chat support, sales notification, countdown timer, sold Counter and all other features
5. Yotpo
Shopify stars: 4.8
Yotpo Product Reviews & UGC assists eCommerce brands in gathering product reviews that enhance social proof by using AI-driven review widgets, Yotpo simplifies the process for eCommerce brands of varying scales to collect top-notch product reviews that influence the purchasing journey. Through partner integrations, Yotpo enables brands to effortlessly showcase reviews and star ratings on social media platforms and search engines such as Google. Especially, brands can unlock synergies between SMS and loyalty programs.
Key feature:
- Stand out on Google searches with Google Seller Ratings and Google Shopping Ads, boosting visibility.
- Connect reviews with SMS, loyalty, and subscriptions product synergies
- Customize your reviews widget easily with our user-friendly solution.
- Enhance buyer confidence with Smart Filters displaying relevant content.
- Effortlessly sync reviews to and from the Shop app with seamless integration.
Pros:
- Store owners value the app for its diverse set of functions, such as comprehensive review collection, smart filters, customization options and sharing reviews on Google and social platforms.
- With its affordable pricing choices, reviews featuring images, and a free plan, the app is favored by small businesses.
Cons:
- Editing the popup and its content is difficult
- Displeased with the default language “Tim in America purchase a Sports Shoes”; it doesn’t reflect the correct number and uses “purchased” instead of “purchase a”. Proper grammar is crucial for building trust!
Pricing:
- Free: boosted revenue limits applicable, unlimited impressions, 24/7 live chat support, sales notification, countdown timer, sold counter
- Pro: $4.99/month, provides unlimited impression, 24/7 live chat support, sales notification, countdown timer, sold Counter and all other features
6. Vital
Shopify stars: 5.0
Vitals: Reviews, Upsells & 40+ is a comprehensive marketing solution for Shopify stores, offering more than 40 tools to enhance conversion rates. This app distinguishes itself with its extensive array of functionalities, spanning from reviews and upsells to visitor replays and dynamic product recommendations. Besides, Vitals make your website more interesting and effective for sales that provide tools such as Wishlist, urgent notifications, email and push marketing, Instagram feed, …
Key features:
- Product Reviews: import from AliExpress, CSV and other apps, collect via email
- Upsell Builder: Create unlimited Bundles, Volume Discounts, BOGOs, Gifts, Goals
- Visitor Replays: Record & replay visitor actions as they click, scroll, type.
- Dynamic Product Recommendations: Display smart upsells and cross-sells to boost average order value
- Email Marketing: Utilize email marketing tools for better customer engagement
- And Much More: Sticky add-to-cart button, trust badges, size chart, countdown timer, stock scarcity, and more
Pros:
- Shop owners highly recommend this app because it helps with marketing and selling stuff, suggesting products, and making extra sales
- People often say the customer service is great, with fast answers and fixes for problems
- You can bring in reviews from places like AliExpress, which makes customers feel more confident
- Even though it has numerous features, Vitals doesn’t make pages slow, so shopping stays smooth
Cons:
- A few users have brought up concerns about the app’s pricing
- Some users have asked for language translation options for the entire online store and Vitals product reviews
Pricing:
- 7-DAY FREE TRIAL: Vitals offers a 7-day free trial, which can be extended to 30 days
- HOBBY: Priced at $29.99/month (or $287.88/year with a 20% discount), this plan includes entry-level limits for recordings, review requests, contacts, and push notifications
- BUSINESS: For $49.99/month (or $479.88/year with a 20% discount), the Business plan offers higher limits for recordings, review requests, contacts, and push notifications
- PRO: At $89.99/month (or $839.88/year with a 22% discount), the Pro plan provides even higher limits for recordings, review requests, contacts, and push notifications
- PLUS: The Plus plan is priced at $299.99/month (or $2,879.88/year with a 20% discount) and includes enterprise-level limits for recordings, review requests, contacts, and push notifications
7. qikify Sales Pop up & Proof
Shopify stars: 4.9
qikify Sales Pop up & Proof is an all-in-one application offering numerous sales-boosting tools. Qikify increases sales and triggers customers’ FOMO by adding social proof of recent sales by integrating social proof through recent purchase data. Additionally, its outstanding tools like Cart countdown, Announcement bar, Pop-up, … build trust and attract new customers.
Key features:
- Social Proof: Present Recent Purchases, Sales Popups, and Visitor Counters.
- Scarcity & FOMO: Display Sold Counts and Countdown Timers to invoke urgency.
- Popups: Utilize Email, Newsletter, Discount, and Exit Popups for data collection.
- Promo Bar: Promote campaigns and make announcements through Promotional Bars.
- Analytics: Manage app performance and campaigns through analytics
Pros:
- The pop-ups create urgency and encourage impulse buying by showcasing recent purchases
- By displaying recent sales and visitor counts, the app builds social proof, instilling trust and credibility among potential customers
- Features such as visitor counters and sold counts help establish trust with new visitors, reassuring them of the popularity and reliability of the products or services
- The customizable popups for newsletters, discounts, and exit prompts facilitate engagement with visitors
- Various promotional bars like Cart countdowns and Announcement bars help optimize conversion rates
Cons:
- Too many pop-ups or notifications could overwhelm visitors, causing them to leave the website
- Users might encounter limitations in customizing the pop-up design or content to align with their brand aesthetic or preferences
- If not used judiciously, the frequent display of pop-ups may give the impression of spammy marketing tactics, diminishing trust and credibility
Pricing
- Free: provides 500 visitors/month, about 5000 impressions, Sales Popup, Visitor Count, Sold Count, Cart Countdown, Announcement Bar, Popup, Analytic, Support
- Basic: $6.99/month For Basic Shopify merchants, provides unlimited visitors/month, unlimited impressions, all features, unlimited campaigns, Analytics, Support
- Professional: $12.29/month for Professional/ Shopify merchants, provides unlimited visitors/month, unlimited impressions, all features, unlimited campaigns, Analytics, Support
- Advanced: $19.99/month for Advanced Shopify merchants, provides unlimited visitors/month, unlimited impressions, all features, unlimited campaigns, Analytics, Support
8. Proof Bear
Shopify stars: 4.9
Proof Bear boosts your sales by using cart and sales notifications. Moreover, new sales pop-up and add-to-cart notifications use FOMO which attracts more people to buy your product. With just one click, you can choose from four great sales notification designs. You can also make your sales pop-up look like your brand by changing its design.
Key features:
- Utilize sales and add-to-cart popup notifications for swift social proof generation.
- Full design control over sales popup color and text to align with your store and brand.
- Use analytics for tracking every click on sales popups to gain insights into your customers.
- Integrate sales popups with any other app or theme without the need for coding.
- Adjust any aspect of your sales popup through integrated custom CSS and custom JS features.
Pros:
- Integration with other apps is easy and seamless
- Custom CSS is built into the system for personalized design
- Emails detailing the number of customers who clicked on popups
- This service is entirely free of charge
Cons:
- Popups look robotic
- Mobile optimization is weak
Pricing: Free
Which Shopify social proof app is the best appropriate for your store?
When selecting social proof apps for your business, prioritize those that offer diverse features tailored to your specific needs. Besides, look for applications that seamlessly integrate with your existing platforms and provide easy customization options. Especially, choose apps with robust analytics tools to track the performance of your social proof efforts, understand customer behavior, and optimize your strategy.
Trustify Reviews App is a good choice for your e-commerce store due to its comprehensive suite of features. With Trustify, you can display recent purchases, utilize trust badges, and showcase customer testimonials, effectively building social proof and trust with potential buyers. The application seamlessly integrates with various e-commerce platforms, ensuring easy implementation and compatibility with your existing setup. Furthermore, Trustify can automate, bulk editing and optimize image of customer reviews. Overall, Trustify empowers your e-commerce store to establish credibility, increase customer trust, and ultimately boost sales.
WRAP UP
If your business can’t make custom solutions, social proof apps on Shopify are fast and easy way to gain trust and credibility. Social proof eases customer worries, which can boost sales and help your store expand. Even big businesses can benefit from social proof to enhance their Shopify conversion rate.
This article highlights the top 8 Shopify Social Proof Apps for your E-commerce Store in 2024, each providing a variety of functionalities, such as presenting customer reviews and showcasing user-generated content. Don’t miss the opportunity to boost your e-commerce store’s reputation and success with these essential Shopify apps.